Content Producer

 

RD Produces professional text and imagery solutions and assets – Delivering Work That Engages, Evokes Emotion And Gives Meaning…

Creative and educational content INFLUENCES buying decisions:

Smart personalisation, data integration, research, creative content development and strategy, cross-channel delivery and measurement on all communication platforms and media channels using tools: writing, video, photos, animated graphics, illustrations, audio, and experiential events.


COPYWRITING

Website (Search Engine Optimised)

  • Webpages
  • Marketing landing pages
  • Articles
  • Blogposts

Digital

  • Marketing emails
  • Newsletters
  • Case Studies
  • Whitepapers
  • Ebooks

Social

  • Google adwords + banners
  • FaceBook banner ads + posts
  • Instagram banner ads + posts
  • Twitter banners + posts

YouTube

  • Video commercial scripts
  • Corporate video scripts
  • Branded Content
 
 

Print

  • Magazine + newspaper display adverts
  • Advertorials
  • Brochures

Broadcast

  • Radio commercials scripts
  • TV commercial scripts

Outdoor

  • Billboard copy
  • Street side posters
  • Signage
  • Banners + Wall posters
  • Flyers

PR

  • Press release
  • Motivations
 
 

Brand Journalism

  • Branded Content
  • Reviews on products
  • Features (entertaining and human interest stories)
  • Opinion pieces (take a position or stand on an issue)
  • Thought leadership (expertise-driven pieces that discuss best practices and provide new thinking on a specific component of business industry trends)
  • People profiles (zero to hero stories)
  • Educational pieces – how to tips (like how to save fuel when driving in the city)
  • Issues-based articles
  • In-depth – investigative pieces giving perspective on a relevant topic
 

 

Imagery + Audio

Video: Full digital production from conceptualising, pre-production, production, post-production, and distribution

Photography: Cover everything related to planned content

Animated Graphics: 2D and 3D productions, delivering professional motion graphics

Infographics: Graphic visual representations of information, data or knowledge

Illustrations: Using any visual representation or depiction of related content to elucidate textual information

Audio: Radio broadcasts and podcast interviews

Maps: Visual communication of information and data through cartography and illustrations

Web documentary: Tying all creative elements together to tell a highly interactive story online